Tyler Mazereeuw
Tyler Mazereeuw
Chief Revenue and Marketing Officer
Canadian Football League


Tyler Mazereeuw:

Tyler Mazereeuw is the Chief Revenue and Marketing Officer at the Canadian Football League, one of Canada’s preeminent national sports and entertainment properties that includes nine world class teams and the iconic Grey Cup.  His robust portfolio of executive responsibilities includes partnerships, licensing, broadcast, brand, digital, and content.   Tyler joined the sports and entertainment industry after graduating from George Brown’s Sport and Event post-graduate program in 2001, and never looked back.  He’s found success through his creative and relationship first mindset in roles with RBC, Toronto International Film Festival, Molson, IMG and the CFL.   Tyler has been an active speaker and advocate for sharing best practices on sponsorshipalliance.com, industry collaboration and finding time for the next generation of talent through the SMCC since 2011, serving as a board member, speaker, judge and the national chairman from 2015-2017, where he founded the industry’s first mentorship program – SMCC Activate, that partners industry leading executives with aspiring leaders of tomorrow. In 2015, Tyler was recognized by his peers as one of Canada’s ‘5 to Watch’ and is honoured and grateful to serve as the honourary co-chair of the 2020 Awards. 

George Brown College's "5 To Watch" is a ground breaking event that has become a "must-attend" within the Canadian sports marketing industry and sets the standard for identifying the next generation of industry captains.
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